SEO · for plumbers
SEO for plumbers who answer the phone.
A burst pipe gets searched on a phone, right now, by someone standing in it. They tap the first result that looks like it can help and they ring it. We build so that's you, not the truck three suburbs over.
- 5.0 Google rating
- 100+ verified reviews
- Searches agreed in writing
- Free plan, no obligation
What you gain
Show up when itmatters most.
Getting found in the exact moment someone's standing over a leak deciding who to call.
- 01Visibility
Turn up on the emergency search
We go after the searches people make with water on the floor — the ones where they ring the first plumber they see instead of shopping around. Those are the fastest jobs to win, so they come first.
- 02Response
Phone first
Built for the phone, not the desktop
Nearly all of these searches happen on a phone, mid-panic. We build so your number is one tap away, not buried under a scroll.
- 03Trust
Reviews that work
Reviews that win the panic decision
When someone's choosing in a hurry, reviews carry more weight than anywhere else online. We help you collect them and put them where they'll be read.
Why plumbers are different
Built for the callout,not just the search.
- the three results most burst-pipe searches never scroll past
- Map blockthe three results most burst-pipe searches never scroll past
- the registration every practising NZ plumber holds — put it where people see it
- PGDBthe registration every practising NZ plumber holds — put it where people see it
- when an emergency search happens, not when it suits
- Nowwhen an emergency search happens, not when it suits
Most emergency searches never scroll past the map block at the top of Google — three businesses, a rating, a phone number. That's where the job gets decided. Getting into it, with a site that loads fast and puts your number on the first screen, matters more for plumbers than for almost any other trade.
Reviews do more work here too, because someone standing in a flooding laundry hasn't got time to compare three quotes. They read the stars, skim the last few comments, and ring. A thin or stale review page loses you jobs you never knew you were in for.
Not every job is an emergency, though. A callout, a maintenance contract and a bathroom reno are three different searches with three different margins. The burst pipe wants a number to ring now. The reno wants photos, a rough price and time to think. Same business, different pages.
What you get
One price a month.Nothing hidden.
No setup fee, no surprise add-ons. Everything below starts on day one and runs every month after, for as long as you want the jobs coming in.
01
Getting started
- We check what's broken on your site
- We split the emergency searches from the planned work and go after both
- A plan for the map block and your Google listing
- A look at who's beating you locally, and why
- A six-month plan you can read in one sitting
02
The work
- Fixing the slow pages and the ones Google can't read
- Pages built for someone searching on a phone in a hurry
- Your Google listing sorted — categories, areas, reviews
- Rewriting your pages so Google can tell what you do
- Code that tells Google your hours, your area and your phone number
03
What you see
- A live dashboard — rankings, visits, enquiries
- A plain-English report every month
- The person doing the work, on the phone
- No account managers in between
- What worked, and what's next
How it runs
Your firstthree months.
Here's how a job runs, start to finish. We say it up front and stick to it.
Week 1
Plan and kick-off
Your free plan lands in your inbox, then a short call to agree which searches — emergency, maintenance, reno — come first.
Month 1
Foundations
The broken things get fixed, your Google listing sorted, and the first pages go live. Tracking on.
Month 2
It compounds
More pages live, more services covered. You can watch each agreed search move.
Month 3
First full review
Every search we agreed, side by side: where you started, where you are, and what came in. From here it's month by month.
Client reviews
Proof from around NZ.No made-up plumber case study.
These are real Digital Movement reviews, earned by the wider business rather than by the New Zealand company — and none of them plumbers. We're not going to pretend otherwise. We'd rather show you the standard we hold ourselves to than dress up a case study we don't have yet.
1125%
Web conversions
“I can't recommend Digital Movement enough for their incredible SEO services. As the owner of a small online store, I was struggling to attract consistent traffic and generate sales. Their team took the time to understand my business and…”
1312%
Monthly leads
“Digital Movement have been amazing to work with. The team built me a great website and set up SEO and Google Ads, and I started getting real leads not long after. The team is easy to talk to, quick to respond, and they explain everything…”
1050%
Monthly sales
“Digital Movement has done an incredible job on my first website. I can't express how happy I am with Martey and his team. They know their stuff and know how to get the results I need. Thanks for looking after me and giving me the best…”
Other trades
Other tradeswe get found.
Same approach, different trade.
Common questions
The questions weget asked most.
What plumbers ask before booking a free plan.
One fixed price a month, not per click and not per lead. What it comes to depends on your area and how hard your searches are to win. Ask for the free plan and you'll get a real figure, not a range.
Plenty of emergency searches land on the map block and the normal results before anyone touches an ad. Getting in there, with a fast phone-first site, wins jobs you'd otherwise pay for every single time.
Not yet, and we're not going to pretend otherwise. Our published reviews were earned by the wider Digital Movement business, in other trades and industries. What you can rely on is the same approach, written down before you pay us anything, and a 5.0 rating across 100+ reviews.
Some movement usually shows in the first two to four weeks, because the technical fixes land first. Calls follow later — most plumbers are looking at a few months before the phone genuinely changes. You'll see the movement every month either way.
Three months to start, because that's what it takes to build the pages properly. After that it's month by month and you can stop whenever you want.
Yes, and for plumbers it usually matters more than the website. Categories, service areas, review flow — that's what shows up first when someone searches in an emergency.
A good name only helps the people who've heard it. This puts your reviews, your registration and your rankings in front of everyone else searching.
Talk to us
Let's talk aboutyour plumbing business.
Send us your website and the areas you cover. We'll show you which searches near you are worth going after, who's ahead of you on them, and what it would take to get in front. One working day, no sales call.