Digital Movement

SEO · for Hawke's Bay businesses

SEO Hawke's Bay trades use to fill the calendar.

For trades and local businesses in Napier, Hastings and across the Bay who want to be the first name that comes up — and want it in writing which searches we're going after.

  • Searches agreed in writing
  • 5.0 Google rating
  • Month by month after 3
  • Free plan, no obligation

Get your free Hawke's Bay SEO plan

One page, plain English, in your inbox within one working day. No obligation.

Digital Movement holds what you send here to answer your enquiry, for 24 months, and shares it with nobody else. Withdraw your consent, or ask to see or delete what we hold, any time at office@digitalmovement.co.nz. You can also complain to the Office of the Privacy Commissioner.

What you gain

Found in Napierand Hastings both.

You shouldn't have to choose between ranking in one centre or the other.

  • 01Visibility

    One business, both centres

    We build for Napier searches and Hastings searches separately, because someone in Havelock North doesn't search the way someone in Ahuriri does.

  • 02Coverage

    Two centres

    Napier and Hastings covered

    Pages for both city centres and the towns between them. Not one generic Hawke's Bay page doing the work of six.

  • 03Reach

    Whole region

    Past the city limits

    Havelock North, the Heretaunga Plains, the coast. We get you found by the rural and lifestyle customers searching across the wider catchment.

Why Hawke's Bay is different

Two centres,one business.

Napier and Hastings sit twenty minutes apart, and most trades here quote in both without thinking about it. But Google doesn't know that. A page built around one town name is invisible to everyone searching from the other.

The two centres also want different things. Napier's visitor trade drives hospitality fit-outs and property maintenance. Hastings runs on packhouses, cool stores and the orchards out across the Heretaunga Plains — so a commercial sparkie or refrigeration job there often follows the harvest calendar, not the year.

So we name Napier, Hastings, Havelock North and the rural surrounds separately. That's how people here actually search, and it's the difference between showing up in one centre and showing up in both.

What you get

Everything included.One fixed monthly price.

No setup fee, no add-ons later. It all runs from month one and keeps running for as long as you want to keep growing.

01

Getting started

  • We check what's broken on your site
  • We work out which Napier and Hastings searches are worth chasing
  • A look at who's beating you in the Bay, and why
  • A six-month plan you can read in one sitting
  • Pages set up so visitors actually get in touch

02

The work

  • Fixing the slow pages and the ones Google can't read
  • Pages for Napier, Hastings and Havelock North
  • Four to eight new pages a month
  • Getting your Google Business Profile in order
  • Code that tells Google your hours, area and phone number

03

What you see

  • A live dashboard — rankings, visits, enquiries
  • A plain-English report every month
  • The person doing the work, on the phone
  • No account managers in between
  • What worked, and what's next

How it runs

Four milestones.Nothing hidden.

Here's the first three months. We tell you up front, and we show you the numbers every month.

  1. Week 1

    Plan and kick-off

    Your free plan lands in your inbox. Then a call where we agree the Napier and Hastings searches we're chasing.

  2. Week 4

    Foundations

    The broken things get fixed. First Napier and Hastings pages live. Tracking on, so you can see what's happening.

  3. Week 8

    It compounds

    More pages live, more of your services covered. You can watch each agreed search move.

  4. Week 13

    First full review

    Every search we agreed, side by side: where you started, where you are, and what came in. From here it's month by month.

Client reviews

Reviews we'veactually earned.

These are real reviews from Digital Movement clients around New Zealand. Not Hawke's Bay businesses, and not all trades. We're showing you the standard of work you'd get, before we've had the chance to build a local track record.

  • 1125%

    Web conversions

    I can't recommend Digital Movement enough for their incredible SEO services. As the owner of a small online store, I was struggling to attract consistent traffic and generate sales. Their team took the time to understand my business and…

    Andrew Schultz

    Online store owner · SEO, Web Design

  • 1312%

    Monthly leads

    Digital Movement have been amazing to work with. The team built me a great website and set up SEO and Google Ads, and I started getting real leads not long after. The team is easy to talk to, quick to respond, and they explain everything…

    Beth Sorenson

    Small business owner · Web Design, SEO, Google Ads

  • 1050%

    Monthly sales

    Digital Movement has done an incredible job on my first website. I can't express how happy I am with Martey and his team. They know their stuff and know how to get the results I need. Thanks for looking after me and giving me the best…

    Matthew Peard

    First-time website · Web Design

Common questions

The questions weget asked most.

What Napier and Hastings owners ask before booking a free plan.

  • One fixed price a month, not per hour and not per link. Three things decide what it comes to: your industry, whether you're chasing Napier, Hastings or the whole Bay, and what you want the work to do. Ask for the free plan and you'll get a real number on the first call, not a range that hides the cost.

  • Yes. That means local pages, your Google Business Profile sorted, and content built around Napier's suburbs and its visitor trade — alongside the wider Bay work.

  • Yes. Hastings work is built around the packhouses, the horticulture and the residential suburbs, so you show up for the searches that actually apply to you.

  • That's how we build it. One plan covering Napier, Hastings and Havelock North together, because most businesses here already work across both centres.

  • Trades and home services are our focus — builders, plumbers, electricians, roofers, landscapers. We know how those businesses get found: urgent local searches, seasonal work, and customers spread across a wide patch.

  • Some movement usually starts in the first few weeks, because the technical fixes land first. Enquiries follow once the new pages have been up a month or two. We won't promise a position — nobody controls Google's results. But the searches we're chasing are agreed in writing, and you see where you sit on each one every month.

  • Three months to start, then month by month. If we're not delivering, you can go. We'd rather earn the next month than trap you in one.

  • Not yet, and we'll say so. Our published reviews were earned by the wider Digital Movement business, not in Hawke's Bay. What you can rely on is the same process, the searches written down before you start, and a 5.0 Google rating across 100+ reviews.

Talk to us

Let's get you foundacross the Bay.

Send us your website and whether you work Napier, Hastings or both. You'll get back the searches your customers are already using, who's winning them instead of you, and the three fixes worth doing first. One working day, no sales call.

Get your free Hawke's Bay SEO plan

One page, plain English, within one working day. No obligation.

Digital Movement holds what you send here to answer your enquiry, for 24 months, and shares it with nobody else. Withdraw your consent, or ask to see or delete what we hold, any time at office@digitalmovement.co.nz. You can also complain to the Office of the Privacy Commissioner.