Link building · New Zealand wide
Link building services that won't cost you later
A link from another website is still one of the strongest signals Google has. It's also the part of search where the shortcuts do real damage. So we go after links from places that would plausibly mention you anyway, and we buy nothing from anyone selling them by the hundred.
- 5.0 Google rating
- Every link named in the report
- Nothing bought from link farms
- Free plan, no obligation
What changes
What link building services actually do for rankings
Links are the most oversold part of search and the easiest to get wrong. Here's what they genuinely change, stated without the usual hype.
- Trust
Google takes you more seriously
A link is another site vouching for yours, and that has been part of how Google ranks pages since the beginning. It won't rescue a weak site, but between two similar ones it's often what decides the order.
- Ceiling
The competitive searches open up
For easier local searches, good pages and a solid profile are usually enough. For the contested ones, everyone already has those, and the sites above you almost always have more people linking to them.
- Safety
Nothing you'll have to undo
Bought links can work for a while and then stop working, and cleaning up after them is slower and more expensive than never doing it. So the test is simple: would this site have mentioned you if we hadn't asked?
The honest version
Link building in a small country
- New Zealanders a month search this term
- 20New Zealanders a month search this term
- links bought from a seller
- 0links bought from a seller
- test every link has to pass
- 1test every link has to pass
Two honest things about this page. First, hardly anybody in New Zealand goes looking for link building services — it's not how owners find us, and we're not pretending this page is going to bring you here. It exists because clients ask what we do about links, and this is the answer.
Second, New Zealand is a small web. There are far fewer sites to be linked from than in a big market, which cuts both ways: the good opportunities are limited, and so is what your competitors can get. That makes a handful of genuinely relevant links worth more here than a long list would be somewhere larger.
The places that actually work are unglamorous. Suppliers and manufacturers whose products you fit. Trade bodies and licensing registers you already belong to. Local news when you've done something worth reporting. Clubs and events you already sponsor. Almost all of it is telling the truth to someone who has a website, which is why it's slow and why it lasts.
What's in the job
What link building services actually cover
Twelve pieces, three lists. Your plan marks which ones are worth doing for you, and which would be a waste of money at your size.
Find out where you stand
- Every site currently linking to you, listed
- The same list for the firms ranking above you
- Anything dodgy inherited from a previous agency
- Links you've lost because a page died
Earn the ones worth having
- Suppliers and brands whose products you fit or sell
- Trade associations and registers you already belong to
- Local sponsorships and clubs already in your name
- Local news, when there's genuinely something to report
Keep them working
- Broken links pointing at dead pages, fixed
- Mentions of your business without a link, chased up
- Every new link named in the monthly report
- Nothing added that we wouldn't show you
Getting started
How the link building work actually runs
Four steps, and you'll always know which one the work is up to.
Week 1
Your free link review
Fill in the form and we pull the list of sites currently linking to you, do the same for whoever ranks above you, and write a one-page plan. It lands within one working day and it's free whatever you decide.
Month 1
Clean up before building
Inherited rubbish gets dealt with first, along with links pointing at pages that no longer exist — that second one is free ground most sites are giving away without realising.
Month 2
The obvious ones first
Suppliers, trade bodies, registers and sponsorships you already have a relationship with. These are the least glamorous links and by far the highest hit rate, because you've already earned the right to ask.
Ongoing
Slow on purpose
A handful of good links a quarter is a realistic pace for most New Zealand businesses, and a sudden pile of them looks exactly like the thing Google penalises. Every one gets named in the report so you can check it yourself.
The reviews
Where these reviews actually come from
You wouldn't hire a builder without asking whose work is in the photos. Same standard here: the reviews below were earned by the wider business rather than by the New Zealand company. And we'd rather say that than let you guess.
1125%
Web conversions
“I can't recommend Digital Movement enough for their incredible SEO services. As the owner of a small online store, I was struggling to attract consistent traffic and generate sales. Their team took the time to understand my business and…”
1312%
Monthly leads
“Digital Movement have been amazing to work with. The team built me a great website and set up SEO and Google Ads, and I started getting real leads not long after. The team is easy to talk to, quick to respond, and they explain everything…”
1050%
Monthly sales
“Digital Movement has done an incredible job on my first website. I can't express how happy I am with [the team]. They know their stuff and know how to get the results I need. Thanks for looking after me and giving me the best…”
Nearby pages
The SEO work link building supports
Links are one part of search, and rarely the first part. These three go deeper.
Straight answers
Link building questions we get asked
Eight things owners ask about links, answered without the sales voice.
Often not yet. If you're chasing local searches in a town with a handful of competitors, good pages and a proper Google profile usually do it, and links are a distraction. They start to matter when you're going after the contested searches, or when everyone above you already has the basics right.
You can, and they sometimes work for a while. The problem is that the same networks get found and devalued in batches, so the ranking you rented disappears and you're left cleaning up. We'd rather build slower than hand you a bill you pay later.
There's no number, and anyone quoting one is selling volume. What matters is which sites, how relevant they are to what you do, and whether they'd have mentioned you anyway. Five links from real New Zealand businesses in your industry beat five hundred from nowhere.
It depends on how much groundwork exists — a business with suppliers, trade memberships and sponsorships already in place has far more to work with than a brand new one. It's usually part of a wider SEO job rather than something bought alone. You'll get a real figure on the first call.
Slower than anything else in search. Months, and the effect shows up as movement on competitive searches rather than as a jump you can point at. If someone promises a ranking change from links in weeks, ask what they're buying.
A few New Zealand ones still carry weight and are worth being in, mostly for local search rather than for the link. The mass submission sites — hundreds of listings for a flat fee — do nothing at best. We'll name the handful worth doing and skip the rest.
They work when the site is real, the audience is real and the article is worth reading. They stop working when they're paid placements on sites that exist only to sell them, which by now is most of what gets offered. We use them sparingly and always show you where.
Yes, by name, in the monthly report. If we ever couldn't comfortably show you where a link came from, that would be the reason not to have built it.
Next step
See who links to you now
Most owners have never seen the list, and it's usually shorter and stranger than they expect. Send your details and we'll pull it, compare it against whoever ranks above you, and write a one-page plan of what's realistically worth going after.